Love Culture is an online community where you can make friends and share your views about art and culture. The project is currently in beta mode.
This Turtle will unpack some of the wider issues of online engagement in relation to the cultural sector. Considering an ‘audience cloud’ as a more open approach to audience participation where people are at the heart of the cultural space.
In late 2008 discussions between ACENW, FACT and folly took place around an initiative to stimulate more and better engagement with digital tools, interfaces and creative content by all arts orgs across the region. Ideas were generated including workshops, conferences in order to engage as many organisations as possible. Art of Digital was born
However, folly took the view that whilst these activities were important and should be done there was a further opportunity to develop something that could have a fuller impact and more significantly reach out to audiences. The proposal was made to develop a digital widget that would exist as a pice of code linking together all cultural organisations websites in the NW. Art Of Digital would provide a unique platform and window of opportunity to engage with NW based cultural organisations and obtain some buy in from them for the project.
Love Culture will be used as a case study within this discussion.
Love Culture is being developed by folly and is supported by Arts Council England and Legacy Trust.
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Love Culture
At heart is seeking to change things
Like good art – it should disrupt, provoke and celebrate
Introducing a new ideogy of ‘investing in Culture’
Love Culture Turtle Questions
How might the idea of an audience cloud change the way artists and arts organisations think about what they do in relation to both communication & participation?
If “the public gets what the public wants’ – whether this is driven by the next generation of public funding regimes or the democracy of the web or both – what are the new roles for artists and arts organisations?
In what ways might audiences / participants consider that they can ‘invest in culture’? What opportunities are there for micropayments to artists and arts organisations!